As can be seen, mobile web design trends constantly change. As a result, it is easy for customers to spot an out-of- date website. In fact, potential customers associate low-quality websites with lower quality brands, products, and services. Keeping this in mind, it’s important for your website to look professional in order to inspire the confidence of potential customers. Another key point is that without a mobile-friendly web design, customers quickly become frustrated. Not only will the site be hard to navigate, but also impossible to read! By all means, do not frustrate your customers before they even consider your business. Given these points, it’s hard to ignore the value of mobile marketing services.
In essence, a mobile site is the simplified version of its desktop equivalent. Overall, mobile sites offer the same information as the desktop version. Although, under the condition that it is easy to navigate and read on a tablet or mobile device. This type of website is considered a “responsive” site. Simply put, the site can adjust to the size of the screen being used. A responsive website design knows when to show the full version site or the mobile version. However, when a site isn’t responsive it will try to squeeze all its graphics and information into the mobile version. This produces a low-quality website with a poor user experience. Given the fact, that more than 50% of all searches are being done on mobile devices. Don’t let poor quality be the first impression you give customers.
On mobile sites, content is displayed so the most significant information is easily assessable to the customer. Customers should not struggle to find your phone number, coupon codes, or other important information. A user-friendly experience will result in an increase in sales, leads, and calls.
By enhancing the customer’s experience, you will also improve your overall search engine ranking. Better rankings come from more visitors to your site, which ultimately leads to more potential sales.
Typically mobile sites have a lower bounce rate, which means they bring in customers and keep them there. The longer visitors stay on your site the more likely they are to become a client or customer.
Let Our Team build you a mobile-friendly responsive website. In return, our mobile marketing services will keep your user experience positive across all devices. Get a Free Consultation and learn how you can benefit from a mobile friendly website design.
